289c Apparel is a premier collegiate trademark management company established in 2011 to provide customized brand management for major colleges and universities merchandising.

Our dynamic, experienced and passionate team has created a full-service design, merchandising, licensing and marketing company that specializes in the college apparel business. We employ a talented staff of designers, graphic artists, sales, and production professionals with the capability to establish and manage every aspect of a collegiate licensing program.

289c Apparel is dedicated to being a center of excellence in creating unique partnerships with each of our clients, retailers, licensees, and consumers. At 289c Apparel, we are passionate about our client’s success on and off the field.



289c Apparel is an affiliate of
DCM focusing on assisting collegiate institutions in developing their
brands by offering compelling
collegiate apparel...


289c Apparel's executive leadership
team is passionate about creating
a partnership to achieve the
highest level of brand awareness.



Developing great products starts with great people. 289c Apparel has more than 350 employees focused on designing, producing and shipping college products that meet the highest standards in the industry.

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